FRANCO ORIGONI

In your opinion, which is the most inspiring aspect of operating in the exhibition design?

Each project is an adventure. Each adventure follows different ways and it is shared with different people. Everyone is aware of his know – how, everyone compares his ideas on the project that has to be finished for a precise day and time for the inauguration.

Among the projects carried out, would you mention at least one of which you are proud and that makes you think: will I be remembered for this?

The best projects, or at least the most interesting, are those whose project is well known and then you have to remember the name of the designer. I like to find some of my jobs as references of other works by other designers.

Is there a somebody else's project which arouses your admiration to the extent that you would have liked to conceive it?

The designer is a merely monomaniac that takes into consideration all other interesting languages but he is persuaded by his own.

Is there a professional goal not yet achieved, a challenged not yet accepted?

Yes. The matching image of a circus: structure, image, show.

Why did you join Associazione IDEA?

It can be a good place where to compare different languages.